Microsoft Teams is changing, can it catch up to Zoom in popularity?

Microsoft Teams is changing, can it catch up to Zoom in popularity?

There’s no question that Zoom is a behemoth in the video call making space, from its massive growth back in March to the re-energized vigor as schools across the nation are using it to conduct virtual lessons now in August. Zoom has a commanding 42.8% of the web conferencing market and it doesn’t seem like they’re losing any steam.

Platforms such as Google, Microsoft and Cisco are trying to re-invent their web conferencing platforms to capture more of that lucrative pie. Today’s article is going to focus on the changes coming to Microsoft Teams as well as its existing features and evaluate whether it might be the better platform for your business.

Microsoft Teams was released in 2017, it came 6 years off the massive acquisition of Skype by Microsoft (the once popular video chat software now languishes, a shadow of its former glory). Teams solved Microsoft’s problem with Skype being P2P (Peer to Peer) and gave a business facing option to all the companies already using their Office 365 platform.

Before Zooms rising popularity Microsoft’s main competitor in this space was Google, with Google Hangouts being another popular option in the video conferencing space (now called Google Meet). Google is still an excellent choice, especially for companies who use the Google suite primarily within their businesses. Where Google falters in our eyes may be their habit of constantly pursuing new targets versus improving upon existing services (see the Google Graveyard for more of what we mean).

Zoom has taken over the market mostly for it’s easy of use, you don’t even need to download it. Also, with zero cost to entry and a paired down UI even those who are less tech savvy can find their way around using it. If you want to set up a meeting with someone all you have to do is send them a link and you’ll be good to go.

So why would a company want to switch to Teams? Microsoft Teams comes out ahead in the collaboration space, a one-off Zoom meeting is great for external meetings (say a sales call with a potential client) but for meeting with your in-house staff Teams is really the better option.

Both have scaled up the number of users you can have on a call (100 in the paid for version of Zoom, 5000 on Teams). Both have a good chat system and the privacy enhancing benefit of blocking out your background (although we’d argue Teams does this a little better).

Credit: Microsoft

Where Teams comes out ahead for internal use is its integration with Office 365. When you create a new team of users to work collaboratively on the platform, it will create shared versions of One Point, Share Point and Plan. You can also have separate channels so you can easily distinguish who is working on what and organize your work more effectively.

On top of that, Microsoft is now allowing Teams to have integrations with other applications, including Zoom. Allowing third party applications on the platform could further expand their popularity and allows third party designers to bring new solutions and tools that will greatly expand its usability.

Microsoft is even allowing users to log into Teams with a personal account as well, encouraging people to use the platform for calls with family and friends. At a time when video conferencing is so crucial to staying connected, it doesn’t hurt to have more options.

Microsoft Teams is a robust answer to the question of conducting office collaboration and Zoom is the quick and easy option for an impromptu meeting on the fly for colleagues and prospects alike. In our mind when it comes down to which is better for your business between Zoom or Teams, the answer may very well be both.

Looking for more to read? We suggest these tech articles from the last week.

This article was powered by Valley TechLogic, an IT provider in Atwater, CA. You can find more information at or on Facebook at . Follow us on Twitter at

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